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Limassol
Job Description
Our client is a service provider for banking, PSP, compliance, bookkeeping, and financial reporting. It has been operating since December 2016. The company values teamwork and diversity, and believes that it is the collaboration that leads to innovation. They are very client focused, and due to its reputation, has developed a strong presence in each of the financial centers around the world. They are seeking an Email Marketing Manager to promote their brand and ensure that customers stay in touch with company updates.
Job Responsibilities
- Identify target audience and grow our email list
- Design and implement direct email marketing campaigns
- Proofread emails for clarity, grammar and spelling
- Ensure mobile-friendly email templates
- Write newsletters including all company updates
- Upgrade our email templates using graphics, personalization and advanced features
- Ensure prompt and accurate communication with clients via email to minimize unsubscribes
- Create email databases for lead generation
- Analyze campaign performance and suggest improvements
- Report on sales revenue generated from email marketing efforts
- Ensure emails follow industry policies and best practices
Requirements
- Proven work experience as an Email marketing manager or Digital marketing specialist
- Hands on experience with HTML and content management systems
- Proficiency in marketing automation technology
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Excellent written communication and copywriting skills
- Strong project management skills
- An ability to work under tight deadlines
- BSc degree in Marketing or relevant field